Manchester United Football Club, one of the world’s largest clubs (not to mention my favorite team) launched a new campaign today with Google+, titled “Front Row”.
A few lucky supporters will have the opportunity to win a Google+ Hangout experience to watch the March 16th Manchester United vs. Liverpool game from a live streaming FRONT ROW seat, all from the comfort of their couches at home.
These lucky fans will also have their own live stream broadcasted and boasted onto the electronic ad boards surrounding the pitch. To enter for a chance to win, you must post a picture of yourself on Google+ showing why you support the club, with the hashtag #MUFrontRow.
This first-of-its-kind strategy is looking to increase the brands’ global reach and image on a global scale by giving supporters who otherwise would never have the opportunity to catch a game live, the chance to stream the game from home.
The closing date for the competition is March 5, which also happens to be my birthday. Enter now!